I, have, for the most part forgotten how to write.
So, in a moment of self-acrimonious ball-busting I revisited some rules I made for myself, back in the day.
Some of them are gems:
1) Never ever start a copy with a quote, song or poem. Nobody needs to know how well-honed your cultural sensibilities are.
2) Never ever do a story on the phone; or worse, by email. The odd quote, the HQ statement, ok… but the story, get out and meet the people.
3) Never ever use clichés to dress up facts.
4) Never ever stop writing.
No comments:
Post a Comment